Content is a huge bottleneck for freelancers and agencies. (How many sites have you seen get delayed because of content loading?) I’ve felt the pinch on projects big and small, both in-house and with client work. But I’ve also learned a few tricks for getting around it.
In this session we’re going to look at four approaches for dealing with the content problem: Making it an up-front dependency; treating content development as an early project phase; working on content in tandem with a website build; and making content development a standalone value-added service. We’ll also review a handful of different tools and resources that make content less of a pain to work with.