This talk will discuss:
1) How agencies can effectively create tools and products for other WordPress developers and the market at large while still remaining cash flow positive. This segment will talk about allocation of developer time and infusing an entrepreneurial mindset into a development agency.
2) How I (and our agency) did this for our recent product Blockade.
Blockade is a lightweight visual editor, that internally drove our costs of building websites down (made us more efficient) and is making it easier for our friends and now public beta testers to build their own sites.